Deploying intelligent conversational AI engines and modern web application portals to streamline customer inquiry, service booking, and water treatment solutions.
Culligan needed to modernize customer acquisition across hundreds of independent dealer territories, replacing phone call dependency with instant, automated digital scheduling and lead qualification.
Lightburn engineered an AI-powered conversational platform integrated into Culligan's core CRM. The assistant handles real-time water consultation scheduling, qualifies customer intent, and routes high-value sales leads directly to local service hubs.
The conversational AI implementation reduced call center friction while delivering a frictionless, 24/7 digital booking experience for Culligan customers nationwide.
